As a Regional Team Leader, Operations DK with Torm A/S, Kjaer appreciates intelligent systems and digitalisation. Torm A/S runs a product tanker fleet carrying gasoline, naphtha, diesel, and jet fuel.
“The shipping industry has failed to embrace of the opportunities to adapt business processes to digital technologies. I think my industry is 10 years behind in digitalisation,” says Kjaer.
“Vessels are only now getting fully online with live chat functions and video calls, and we still have paper bills of lading in three originals – originating from back in the days when these were transported by horse, pigeon post or at sea.”
“We live in a world where most people can use smartphones, so it’s baffling that we don’t see more iPads and tablets being used on board for documenting technical matters, reporting timesheets, or connecting ship and shore. From an operational perspective, it is now important to build the the connection between ship and shore. A key focus in the industry is moving its optimising voyages through digitalisation.”
Kjaer has been running operations in the shipping industry for over 15 years. The last eight of which has been as a Senior Operations Manager – she has recently been promoted to Regional Team Leader, Operations DK. She chose to enrol in the Blue MBA because she felt accomplished in her personal life, and felt the desire to pursue more challenges in career. She completed a mini-MBA in 2016 which gave her a taste of what real MBA could be in the long run.
“The Blue MBA was the perfect choice; it’s given me the opportunity to dive deeper in this industry, expand my network among essential professionals in the industry, and utilise my expertise from the past 15 years to give something back to my company which has invested so much in me (now also with this MBA journey).”
So how will the Blue MBA support Kjaer in her career motivation to modernise the industry?
For starters, the shipping industry is notorious for being a male-dominated industry.